On the show today is Taylor Lagace
who is the co-founder of Kynship
, an influencer marketing agency.
I wanted to bring him on because unlike a lot of others in the influencer marketing space, Taylor actually knows his stuff. He’s actually been there and done that. In fact, he’s basically helped pioneer many of the cutting-edge strategies that brands are using successfully today.
You’ll hear about Taylor’s thoughts on micro-influencers vs larger influencers, how they approach sourcing influencers and structuring deals, and their unique influencer whitelisting strategy that will blow your mind.
More on Taylor:
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